The need for HR professionals to understand and apply data analytics is greater than ever. Today’s successful HR professionals must ask insightful questions, understand key terms, and intelligently apply data, but may lack a clear understanding of the many forms, types, applications, interpretations, and capabilities of HR analytics.
HR Analytics provides a practical approach to using data to solve real HR challenges in organizations and demystifies analytics with clear guidelines and recommendations for making the business case, starting an HR analytics function, avoiding common pitfalls, presenting data through visualization and storytelling, and much more.
About the Author
Dr. Shonna Waters is a regional vice president of behavioral science at BetterUp, where she leads a team that conducts research to advance the science of behavior change and consults with organizations to apply it in support of business goals. Prior to joining BetterUp, she was the vice president of research at the Society for Human Resource Management (SHRM).
She has spent her professional career helping organizations use analytics to improve performance and the employee experience. Dr. Waters spent over fifteen years as an external and internal consultant applying analytics to a wide range of human-capital challenges. While at the National Security Agency (NSA), she led the transformation of NSA’s promotion, performance management, and awards and recognition systems; the design and validation of NSA’s analyst hiring assessments; and a variety of other evaluation and organizational performance projects.
Dr. Waters holds a PhD in industrial-organizational (I-O) psychology and statistics and a certificate in leadership coaching from Georgetown University. She is also an Associate Certified Coach (ACC) through the International Coach Federation (ICF), and a SHRM Senior Certified Professional (SHRMSCP).
She is currently a professor in Georgetown University’s School of Continuing Studies and previously taught statistics and research methods at the George Washington University and the University of Minnesota. Her work has been published in a variety of peer-reviewed journals and books, and she has published over fifty technical reports and presented at more than twenty-five professional conferences.
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